Who We Are
Kleado is an AI-powered lead intelligence marketplace founded in 2022 with one mission: to eliminate wasted marketing spend caused by unqualified, unverified leads. We connect agencies, sales teams, and freelancers with a curated marketplace of verified, AI-scored contacts — so every rupee you spend moves the needle.
We are a team of marketers, engineers, and data scientists who have collectively managed over ₹50Cr in lead generation campaigns. We built Kleado because we lived the problem firsthand.
The Problem We Solve
India's digital marketing ecosystem generates millions of leads every month. Yet the majority of these contacts are unverified, cold, and misaligned with buyer intent. Agencies burn budget chasing ghosts. Sales teams spend more time qualifying than closing. ROI suffers.
The average agency spends 38% of its sales resources qualifying leads that never convert. Kleado eliminates that waste by applying AI qualification before a lead ever reaches your pipeline.
What Makes Us Different
- Every lead is scored across 40+ intent signals before it reaches the marketplace
- Contact details — email, phone, LinkedIn — are verified live, not cached
- Leads are tagged by industry, role, budget range, and buying stage automatically
- Our marketplace is two-sided: buy what you need, sell what you don't
- Full CRM and AI stack integrations — no manual data entry
Our Mission
To make qualified lead access fair, transparent, and performance-driven for every business — regardless of size or budget. We believe the best leads should go to the teams best positioned to convert them, not just the ones with the biggest ad spend.
Our Values
We operate by a set of core principles that guide every product decision, every customer interaction, and every line of code we write.